Video Script Writing – My Top 4 Big Tips!

Video Script Writing – My Top 4 Big Tips!

Two weeks ago I began a two-part series on video script writing by telling you how to open your script by painting a solution picture. In this post I’m going to reiterate this tip and use it as a kickoff point for sharing my top four big script writing tips that can...
Open Your Video Script with a Solution Picture

Open Your Video Script with a Solution Picture

Over the past few years video on the web has gone from being a luxury item, to being a red-hot marketing tool—to being something visitors to your site simply expect. So give it to them!  If you have a direct response landing page dedicated to your product or service,...

How to Create Strong Video Scripts Part 3

In the final segment of my three-part series on writing effective video scripts, I am going to focus on how to leverage the sensory-rich tools you have with video that can engage your prospects on a deeper, emotional level. The key is to plan ahead and incorporate...
How to Write Better Video Scripts Part 2

How to Write Better Video Scripts Part 2

This week’s secrets to writing better video scripts focus on structure, which is often overlooked for some crazy reason. Remember, a poorly planned script will doom a video before you even turn on the camera.  In a nutshell, you want to structure video scripts like...

Medical Video Script Writing Tips – Part 3

In the final installment of my three-part series on writing great medical marketing video scripts, I am going to focus on how to leverage the emotional power of video. It’s a big mistake to only focus your script on traditional product features and benefits when it’s...

Hate Pop ups?

Hate pop ups but love great ideas that make your sales copy more persuasive? Then sign up to receive expert writing tips that:

  • Generate more hot leads
  • Compel prospects to take action
  • Skyrocket your success!

Success! Enjoy your free report.