by Casey Demchak | Dec 6, 2012 | Blog, Video Scripts
Here is another important tip in my three-part series on writing great medical marketing video scripts. Today’s tip focuses on structure, which is often overlooked in corporate script writing. Remember, a poorly planned script will doom a video before it’s even shot....
by Casey Demchak | Dec 4, 2012 | Blog, Video Scripts
Medical device and healthcare videos do not have to be boring. In fact, they better not be. Video on the web is very hot these days. It’s quickly gone from being a bonus item for your web site—to something your visitors expect. If you have a landing page dedicated to...
