Handy-dandy toolkits are fun. Especially when they’re affordable and filled with copywriting secrets that can help you market your books or information products.

So, I made a copywriting toolkit for coaches and authors that’s packed with 86 pages of step-by-step instruction, blueprints, and examples. And, I thought it would be helpful for you to know about it. 

Your Challenge

You’ve poured your heart and soul into writing your book or creating your information product. Now you’re confronted with the challenge of writing marketing materials that make it stand out in a competitive market. The questions you face can be daunting …

  • “How do I write sharp, concise back cover copy?”
  • “What’s the secret to writing website pages with a message sequence that motivates people to buy?”
  • “What are the secrets to writing dynamic e-blasts, social media posts, press releases, sales sheets, and more?”

Your Affordable Solution

Joel Friedlander is one of the most respected experts in the independent publishing world. So, I jumped at the chance to work with him and his team at AuthorToolKits.com to create a “do-it-yourself” guide to writing marketing message platforms.

Although it’s geared toward authors, all the blueprints and formulas I’ve poured into this toolkit can easily be adapted to information products and programs.

In this easy-to-follow 86-page instructional PDF, you’ll learn ABSOLUTELY EVERYTHING I know about how to write compelling marketing copy for …


  • Slogans
  • 30-second pitch copy
  • Book back cover copy
  • Amazon descriptions
  • Website home page copy
  • Website sales landing pages
  • Website about the author page
  • Website media contact page
  • Media interview speaking points
  • Promotional e-blasts
  • Postcard copy
  • Sales sheet copy
  • Press releases
  • Endorsement quotes
  • Social media blurbs/tweets

Bundle marketing copy for all these promotional pieces into one comprehensive document, and you’ll have a message platform that empowers you to 1) market your book, product, or program with a ton of confidence, and 2) generate more revenue!

Here’s the Cool Part – It Doesn’t Cost Much

Since I’m the one who developed this toolkit, I can provide you with a discount code to get it at a real affordable price.

With 86 pages of detailed step-by-step instruction, my Core Message Marketing Toolkit is reasonably priced at just $97.

However, just use promo code CMMT30 at checkout and you’ll instantly SAVE $30 and receive my copywriting toolkit for ONLY $67.

You can learn more and order by clicking here.

You Get Bonus Articles Too

It wouldn’t be much of an offer if there weren’t some bonus pieces …so here you go. When you order my 86-page Core Message Marketing Toolkit through AuthorToolKits.com, you’ll also receive 4 FREE BONUS ARTICLES … 

  • How to Make Your Book Marketing Copy “At-a-Glance” Friendly
  • How to Write Great Book Promotion Headlines in Less Than 3 Minutes
  • My Can’t-Miss Website Headline Writing Secret
  • 3 Book Sales Landing Page Mistakes You Must Avoid!

You Can Always Get Your Money Back

AuthorToolKits.com has a no-questions-asked 30-day return policy on all their great products. So, you’ve got nothing to lose by checking out my Core Message Marketing Toolkit.

If it’s not for you …just tell the folks at AuthorToolkits.com you want your money back (Within 30 days) and they’ll shoot you back your $67.

Bottom line, this is a great chance to get inside my head and learn nearly EVERYTHING I KNOW about how to write compelling marketing copy for your books and information products.

It’s taken me more than 20 years to learn everything I know, and it’s certainly cost me more than $67 to learn it. But I am more than happy to pass it along to you at an affordable price, and shave a lot of years off your learning curve.

You can learn more and order by clicking here.

And, don’t forget your $30-off promo codeCMMT30

I don’t write many promo posts, so thank you for allowing me to share the availability of this helpful new product with you. I appreciate it.

If you got a knowledge boost from this post I encourage you to share it with your crowd!

For more persuasive marketing content secrets, sign up for my free sales writing updates. You’ll also receive my free special report on how to develop a Core Message Platform™.