Casey is best known for his innovative approach to creating Key Message Copy Platforms that serve as the springboard
for writing a full array of marketing communications for your products.
He is author of the book, Essential Sales Writing Secrets, and he is author of a chapter on persuasive sales writing techniques that is featured in the book, Advice From The Top: The Expert Guide To B2B Marketing.
Casey’s published several special reports and trade journal articles in publications such as Colorado BioScience, The Denver Business Journal, Advertising & Marketing Review and The BMA Marcom Mirror.
Casey was also host of the VoiceAmerica™ Business Internet radio talk show, Essential Marketing Secrets, which took a fun, in-depth look at some of the hottest topics in marketing. His guests on the program included a dynamic range of thought leaders from the world of marketing communications.
Before he became an independent copywriter, Casey held senior copywriting positions at two California-based medical companies, Mentor Corporation and Cost Care, Inc
Casey holds a BA in communications from Loyola Marymount University in Los Angeles, where he twice won the Samuel Z. Arkoff award for screenwriting excellence.
Prior to his career as a copywriter, Casey worked in Hollywood as a story analyst at Ron Howard/Anson Williams Productions. This experience gives him an added dimension as a copywriter: the ability to tell a product’s story in a tone that directly touches your target audience on an emotional level.
When he’s not at his desk writing B2B copy that raises ROI for his clients, you can find Casey enjoying Colorado’s numerous hiking trails and golf courses.
Now that you know more about Casey, why not view his case studies and browse his portfolio. In addition, you can contact Casey online or call him at (303) 697-4793.
If you haven’t done so already, request a copy of his FREE SPECIAL REPORT